The Golf Guide Joins WPSL Group to Build the UK’s Strongest Tournament Platform

The Golf Guide — one of the UK’s most established golf tournament operators and publishers, with 15–20 years of proven delivery and thousands of amateur players — is pleased to announce it is joining the WPSL Group. WPSL is a global platform built on 29 years of tournament history and a footprint of over 4,000,000 amateur and professional players who have competed across its tournaments and operates across 50+ countries through local in-country license operators.

WPSL’s scale and infrastructure now combines with The Golf Guide and the European Players Super League (EPSL) in the UK to form a formidable partnership designed to deliver a new benchmark for UK & Ireland tournament golf.

With a reputation for running high-quality events year-round, producing trusted golf media, and building a notable UK player database, The Golf Guide brings operational excellence, premium marketing capability, and deep UK market knowledge into WPSL.

This combined schedule will feature an exceptional calendar of tournaments and experiences, including 2026 events planned across iconic venues such as:
  • Sawgrass
  • Bethpage Black
  • Dubai Creek
  • Majlis
  • Dubai Montgomery
  • Dubai Els
  • Yas Links
  • Las Vegas
  • Mauritius
  • Rome Marco Simone
  • Costa Navarino
  • Camiral (Spain)
  • Lofoten Links
  • Ballybunion
  • Trump Doonbeg
  • Royal County Down
  • Portstewart
  • Royal Dornoch
  • Cabot Highlands
  • Nairn
  • Royal St George’s
  • Hillside
  • Formby
  • Southport & Ainsdale
  • Woburn
  • The London Club
  • Brocket Hall
  • North Hants
  • Bearwood Lakes
  • — amongst many others.

Feisal Nahaboo, Founder & CEO, WPSL Group, said:
“Paul Lambert is one of the best in the business — well-versed, slick, and he’s been delivering at a high level for over 15 years. He knows what he’s doing with his eyes closed. WPSL is a phenomenal strategy and £billion business merger blueprint. Our playing stable is second to none — Ryder Cup players, European Tour winners, great grade 1 named celebrities, and outstanding business leaders. Add The Golf Guide’s network of thousands of players to the platform we’ve built and you create formidable reach across the UK, Ireland and the world.

Paul’s marketing is very strong — and so is ours. Together, this is going to be extremely powerful.”

Paul Lambert, The Golf Guide, said:
“It makes complete sense for us to work together with EPSL and run events together — to be the best we can. The power of any golf programme is in its community. Joining WPSL also gives us a group full of tour leaders, and owners of the best tour operators, travel companies and DMCs, means I now have access to the best products and courses in the world for the thousands of players that I now bring to the table. In anyone else’s world that’s a huge number — but WPSL is already so powerful that we’re only a small percentage of its millions of player history. More and more golf businesses will join WPSL because it makes economic and strategic sense — and it’s becoming harder to stand up against that scale as an independent. Feisal has the blueprint and the ability to consolidate at speed, and it doesn’t take long in his presence to feel confident. With the leaders he’s assembling — working together, supporting each other, and operating like a pride of lions — this won’t just succeed, it will become a tremendous force in world golf. I’m proud to be part of it and I’m eager to support its growth and be part of its legacy.”

What The Golf Guide Brings to WPSL

The Golf Guide strengthens WPSL’s UK footprint with:
  • A notable UK database of thousands of players
  • A proven annual tournament schedule  throughout the year
  • Premium destination and bucket-list course access
  • High-quality marketing, publishing and promotional capability
  • Deep UK market knowledge on what drives participation and repeat attendance

Why This Matters

This partnership is a win-win:
  • WPSL benefits from The Golf Guide’s experience, operational maturity, UK reach, and marketing quality.
  • The Golf Guide benefits from WPSL’s global platform and wider network — unlocking new growth channels, stronger sponsorship opportunities, and international expansion.
Together, The Golf Guide and EPSL will create a powerful UK home within the WPSL community — combining elite courses, premium tournament execution, and one unified brand platform that benefits golfers, partners, and sponsors alike.